Three Mammut Eiger Collection Jackets Snag Polartec® APEX Awards

FOR IMMEDIATE RELEASE CONTACT: Alycia Cavadi, Momentum Media PR 617/262.5559 alycia@momentummediapr.com


Three Mammut Eiger Collection Jackets Snag Polartec® APEX Awards

Top Performance Honors Continue for Mammut Outerwear

Seon, Switzerland and Shelburne, VT (May 31, 2011) – Mammut, the Swiss quality providers of alpine gear and apparel, has been recognized for innovation and quality once again with three Polartec® APEX awards. Polartec, LLC, the developer, manufacturer and marketer of Polartec® performance fabrics, bestows awards to the finest Polartec®-based garments that will be available to consumers in the fall of 2011. A panel of judges selected the winners based on the style, function and fit of the garments as well as the most innovative and appropriate uses of Polartec® fabrics in the designs. Of the dozens of products submitted to the panel for review, Mammut outerwear has been honored with 3 of the total 13 awards.

And the winners are:

Mammut Gipfelgrat Jacket
Constructed from a stretchy, durable Polartec® NeoShell® fabric, which provides the most breathability of any waterproof fabric on the market, the Gipfelgrat Jacket was designed for technical alpine use. Suitable for adventures in a wide range of conditions, the Gipfelgrat provides superior protection and comfort, including a reinforced hood shield to withstand strong gusts of wind, ergonomically tailored front reach sleeves, and front access pit zips for optimized thermal regulation. MSRP $450.00

Mammut Eiswand Jacket
Constructed from Polartec® Thermal Pro® high efficiency fabric with Hardface® technology for increased durability, these technical fleece jackets are a bomber second layer for active mountain sports in cold conditions. Thumb loops prevent sleeves from riding up while climbing, and the use of Gorilla tape reinforces pocket openings. These are two of the most striking fleece jackets on the market today. MSRP $250.00

– more –
(Mammut Wins Three Polartec® Apex Awards, page 2)

Mammut women’s Schneefeld Jacket
Constructed from Polartec® Thermal Pro® high efficiency fabric and designed specifically for women, with Hardface® technology for increased durability, these technical fleece jackets are a bomber second layer for active mountain sports in cold conditions. Thumb loops prevent sleeves from riding up while climbing, and the use of Gorilla tape reinforces pocket openings. These are two of the most striking fleece jackets on the market today. MSRP $250.00

“We’re really excited about the Eiger collection, as it reflects and embodies the true technical performance and innovation Mammut has been known for throughout the last 150 years,” said Mike Welch, National Sales Manager for Mammut USA. “Polartec has set a new precedent in weather-proof outerwear, breathability and performance, with NeoShell. It’s a great partnership for Mammut, as our Eiger collection is the next phase in alpine outerwear – pushing the boundaries to meet the extreme conditions encountered by the climbers and backcountry skiers who have come to rely on Mammut.” Edited by Grib- any better?

About Mammut
Based in Switzerland, Mammut is a leading manufacturer of all-season alpine gear, apparel, and footwear. For more information on all Mammut Sports Group apparel, gear, athletes, and brands, contact Gribbin Loring at 800.451.5127 ext. 113, or log on to: www.mammut.com. For media inquiries, contact Alycia Cavadi at 617.262.5559 or alycia@momentummediapr.com.

About Polartec, LLC
Polartec, LLC is the developer, manufacturer, and marketer of Polartec® performance fabrics. Polartec® products range from lightweight wicking base layers, to insulation layers, to extreme weather protection and are utilized by the best clothing brands in the world. For more information, visit polartec.com


# # #