FOR IMMEDIATE RELEASE, Jan. 28, 2007
Company Contact: Alice Kranz, 800-765-8688
Media Contact: Thomas Buell, Jr., 412-720-2218, firstname.lastname@example.org
CRANBERRY TOWNSHIP, PA â€“ The revolutionary new TrailFlex Modular Pack System will be available for purchase in April 2007 in specially priced packages designed for backpackers and fly fishing enthusiasts in a variety of configurations.
The TrailFlex System, which has been recognized by Men’s Health and Popular Science magazines as one of the best new products for 2007, may be purchased with select groupings of specialized components, providing users with even greater flexibility in pursuing their favorite outdoor activity while simplifying the purchasing process.
Available in light, durable fabrics, the innovative, patent-pending design of the TrailFlex System provides a torso-hugging foundation on which hikers and other outdoor devotees can attach a wide variety of gear â€“ from binocular cases to cell phone pouches â€“ with comfort, convenience and easy access.
The secret to such incredible flexibility is patent-pending Advanced Modular Technology that makes it easy to attach and reconfigure more than 20 custom-tailored gear pouches to the TrailFlex Base Harness.
Whether it’s an early morning outing or a week-long backwoods expedition, the TrailFlex System provides a unique, customized system to keep personal items and equipment organized and within easy reach.
TrailFlex Systems may be purchased from selected retailers or through the company’s website at www.TrailFlex.com.
The basic TrailFlex System starts with a base harness with removable hydration pouch that retails for $89.95. The System comes in two torso lengths with adjustable lumbar, shoulder, and sternum straps to ensure a body-hugging fit. From there, customization is limited only by one’s imagination.
Detachable modular gear pouches (sold separately) include backpack (MSRP $69.95), waist pack (MSRP $24.95), organizer, MP3 player pouch, camera pouch, sunglasses case, energy drink holder, cell phone/radio/GPS holder, knife/flashlight holder, and binocular pouch. Component prices range from $5.95 to $18.95.
Specially priced packages, which include the TrailFlex base harness and a variety of activity-specific components, range in price from $139.95 to $229.95.
The creators of the TrailFlex Modular Pack System set out to develop a product tailored both to the individual and his or her sport of choice. Future expansion â€“ with corresponding development of appropriate components â€“ is planned for the next 1-2 years into the adventure racing, geocaching, photography & media production, tactical and industrial/construction markets.
â€œWe have received a tremendous response to the TrailFlex product from the outdoor industry,â€ said Eric Kauss, TrailFlex President. â€œTrailFlex offers a system that’s customized to your body â€“ so you can truly harness the power of your sport.â€
For more information, visit www.TrailFlex.com.