Vancouver, BC (February 15, 2016) – Award-winning outdoor footwear maker, Treksta, today revealed its newest winter footwear collection for women – the Artica Collection, available for winter 2016-17. Well known for its pioneering technology; including its ground-breaking NestFIT™ last, function specific HyperGrip® outsoles and award-winning Hands Free technology, Treksta’s newest collection offers the outdoor woman the ideal combination of fit, function, and style for winter.
According to Treksta’s Sales Director, Rob McCurdy, the three new models continue Treksta’s core mantra: Dare to be Different. “Treksta has always been and continues to be a footwear innovator,” says McCurdy. “We work tirelessly to be on the forefront of new technology, always working to improve our footwear. The Artica collection, with its waterproof suede uppers, range of heights, superior insulation, and the HyperGrip outsoles with IceLock technology for optimum traction highlight that mindset. We’re extremely excited about the entire Artica Line, which offers women a range of warm, comfortable and supportive options for making the most of their time outdoors in cold winter conditions. ”
Treksta’s newest arrivals all share the company’s signature NestFIT construction, a unique and dynamic system, which unites last, insole, midsole and outsole to cradle the feet and support them in a fully natural position. For the wearer, NestFIT ensures long-term comfort and prevents muscle fatigue. Built from the scans of over 20,000 human feet, NestFIT produces an anatomically correct fitting shoe, which also incorporates a sulcus crest, a slight ridge at the back of the toes for additional support, leading to greater comfort and performance. Treksta continues to use its HyperGrip® IceLock outsoles on these new models, which incorporate tiny glass particles in the thoughtfully placed lugs to increase surface area and enhance traction on wet and icy surfaces.
Meet the members of the Artica Collection:
Artica Collection: Being outdoors in the winter calls for the right combination of warmth and cold-weather performance when it comes to footwear. And being impressively fashionable doesn’t hurt, either. Treksta’s new Artica boot collection, three fashionable winter boots in three distinct heights for women, readily checks all three boxes. Featuring cozy, waterproof suede uppers, all three models of the Artica line offer Treksta’s NestFIT technology for a superior fit and the HyperGrip outsole with IceLock technology for optimum winter traction.
Artica 101: The perfect shoe for cruising downtown sidewalks and resort walkways, Treksta’s comfy and cozy urban boot features Treksta’s NestFIT technology with a molded EVA midsole for superior comfort in a waterproof and insulated suede upper with a knitted, above the ankle cuff. The HyperGrip outsole with IceLock technology provides exceptional traction on those wintery surfaces. Looks good and feels good. Available in both black and beige (shown). MSRP: $150.00
Artica 102: Don’t let the cozy, casual appearance fool you with Treksta’s new mid-height Artica102. Offering a waterproof-breathable lining, an insulated suede upper, and faux fur trim for a fashionable fold-up or fold-down look, this attractive boot also features Treksta’s HyperGrip outsole with IceLock for meeting winter head-on and with exceptional style. Available in brown, black and navy. MSRP: $165.00
Artica Tall: Now take all the impressive features of the two other Artica Collection members and raise the bar – higher. These impressively fashionable tall women’s boots are easy to slip into thanks to the full side zipper. Calves stay cozy for all those winter activities thanks to the quilted insulation and waterproof suede upper, and it’s soft faux fur lining. The NestFIT construction and Hypergrip outsole with Icelock ensure it performs as great as it looks. Available in black and gray (shown).MSRP: $175.00
Since 1988, Treksta has been developing innovative footwear solutions to make life more comfortable. To change conventional heavy and stiff hiking boots, Treksta was the first in the world to develop ‘light trekking boots,’ and for more than 25 years, Treksta has continued to be a world leader in outdoor footwear, having received a number of awards for its trail running and light weight hiking shoes. Treksta is constantly innovating and taking on new challenges, including its new foot-activated Hands Free shoes, and utilizing Gore-Tex Surround technology to increase breathability. Find out more and view the latest Treksta products at http://www.trekstausa.com.