ULU Boots Named Official Sponsor of Telluride Ski Resort

ULU Boots has been named the Official Footwear Sponsor of Telluride Ski resort in Telluride, Colorado. Telluride is a world class destination resort that provides a rugged, refined, and real experience to its visitors.

As official footwear sponsor, ULU is taking part in a variety of events including Women’s Week, Snow Fest, and Sustainable Slopes Day. Part of the sponsorship is directed at the greening of Lift 5 at Telluride— ULU is purchasing carbon offsets and providing signage around the resort to raise awareness about climate change.

“Our two brands are so alike—as are our customers,” said Brian Scranton, Director of Marketing at ULU, “which makes this partnership incredibly valuable.”

Nestled among the highest concentration of 14,000 foot peaks in North America, Telluride’s spectacular scenery is undeniably some of the most beautiful in the Rockies. But the breathtaking views are just a part of what makes Telluride stand out among mountain destinations. Touting the combination of awe-inspiring views, world-class terrain, Rockies snow, an easy going town and hassle-free destination, Telluride is truly unmatched in North America. The ULU Boot, with it’s balance of style and function makes a great compliment to the resort.

About ULU
ULU is Winter Footwear Refined the perfect balance of style and function to protect from the harsh elements of winter and provide unparalleled traction and comfort. In 2007, ULU was purchased by Chaco, Inc. Since 1989, Chaco has been designing and producing the finest and best fitting outdoor footwear available. For more information on ULU and Chaco products, contact Kristen Zemeitus, Carmichael Lynch Spong, kristen.zemeitus@clynch.com, or 781.544.3674.