ULU Boots Official Sponsor of the US Bobsledding and Skeleton Teams

ULU Boots announced it’s sponsorship of the United States Bobsledding and Skeleton Federation (USBSF) which has already claimed eight medals so far this season, including four golds, three silver and a bronze.

Brian Scranton, Director of Marketing at ULU expressed the company’s excitement about the sponsorship. “It was pretty incredible watching the winning sled push off the start with a 4”X4” ULU logo on it. Next, stop: Vancouver 2010!” said Scranton after a recent game in Park City, Utah.

Skeleton has been a sport participating in the Olympics since 2002. Similar to luge, Skeleton is a winter sport in which competitors aim to drive a one-person sled in a prone, head-first position down an ice track in the fastest time. Bobsledding has been as official Olympic sport since the very first Winter Olympics in 1922 with men’s four-crew bobsled. Women’s bobsledding made its debut in the 2002 Olympics in Salt Lake City.

About ULU
ULU is Winter Footwear Refined‹the perfect balance of style and function to protect from the harsh elements of winter and provide unparalleled traction and comfort. In 2007, ULU was purchased by Chaco, Inc. Since 1989, Chaco has been designing and producing the finest and best fitting outdoor footwear available. For more information on ULU and Chaco products, contact Kristen Zemeitus, Carmichael Lynch Spong, kristen.zemeitus@clynch.com, or 781.544.3674.