United By Blue® Opens Summer Outpost
Urban outdoor apparel company launches seasonal shop in Asbury Park, NJ
Philadelphia, PA (May 15, 2015) — On May 1st, 2015, United By Blue opened the doors of their newest store in Asbury Park, New Jersey. The ocean front space offers a unique, seasonal retail experience that also highlights United By Blue’s commitment to clean oceans and waterways. The opening of the Asbury Park location marks United By Blue’s third brand store and first located outside the company’s home state of Pennsylvania.
Opening the doors to the company’s first ocean front store location is particularly significant given the company’s deep-seated connection to the world’s oceans. United By Blue was founded upon the belief that all life is united through our oceans and waterways and that we all share a responsibility for their continued health. For every product sold, United By Blue removes one pound of trash from the world’s oceans and waterways through company organized and hosted cleanups. This deep desire to foster and protect our oceans and encourage others to do the same was a key inspiration behind the bustling new ocean front location.
Company Founder Brian Linton said, “Since before I can remember, oceans have been part of my life. We started United By Blue inspired by the idea that business can be used to mobilize action and awareness around clean water. Opening a United By Blue store directly on the ocean just feels right.”
The Asbury Park store will serve as a summer-only location featuring the entirety of United By Blue’s urban outdoor apparel and accessories line. In addition, United By Blue will curate a unique set of items from like-minded brands to compliment the store’s summertime beach theme. United By Blue’s signature cold brew coffee, which is roasted, brewed, and bottled in Philadelphia, will be available for those hot summer days on the beach. Customers will be able to enjoy these libations in the sea breeze within an outdoor sitting area located directly in front of the store on the iconic boardwalk.
The Asbury Park story location marks the third United By Blue branded store to open in the last 24 months.Having recently celebrated the company’s five-year anniversary, United By Blue has enjoyed a meteoric rise since Founder Brian Linton and Co-Founder Mike Cangi started the company as college students in 2010. Today United By Blue’s responsibly produced apparel and home goods can be found in over 400 retail locations, online and in the company’s three branded storefronts.
United By Blue plans to run the Asbury Park store annually as a seasonal shop, open from the start of May through late summer. For store information visit http://unitedbyblue.com/pages/united-by-blue-asbury-park.
About United By Blue
We believe in creative solutions, great coffee, thoughtful design, and finding adventure everyday. We also believe that every living creature is united by the blue of our world’s oceans and waterways, and we all share the responsibility to protect them. As a for-profit business we have the power to help heal our oceans. By associating each product sold with the removal of one pound of trash from waterways, we unite our beliefs with our business. We do not write checks. We do not accept donations. We fulfill our pledge through company-organized and hosted cleanups. United By Blue products can be found in more then 300 outlets nationally and our own brick and mortar coffee house & clothier locations in Philadelphia. For more information visit UnitedByBlue.com.