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Outdoor footwear manufacturer Vasque announces today that its Aether Tech Soft Shell trail running shoe is the recipient of the coveted â€˜Best Debut’ award in Runner’s World magazine’s annual Fall Trail Running Shoe Guide. Considered a promising new addition to its category, the Aether Tech SS was selected for the award based on tester feedback for the following characteristics: weight, traction, cushioning, support, lacing system and upper material comfort.
â€œThis award truly signifies our desire to create the best performance-enhancing trail running shoe on the market,â€ notes senior product developer, Brian Hall. â€œWe consider this the highest of honors considering Runner’s World comprehensive and methodical testing methods.â€
Testing at the Runner’s World Shoe lab is overseen by Sport Biomechanics, Inc. and supervised by the Department of Sports Medicine at Michigan State University. Testers are required to log a minimum of 25 miles per week for over a one month period. Runner’s World is the only magazine in the world to independently test running shoes in this manner to ensure an objective choice in determining award deserving shoes.
The Aether Tech SS, which has just made its debut for fall, was designed for fast paced runners who need a light but protective shoe. The shoe includes the successful Vasque Aether outsole and a Dual Density EVA midsole for enhanced cushioning under foot. The soft-shell upper is reinforced with a welded TPU and 30% recycled PU nubuck to keep out fine debris while combating moisture. The Aether Tech SS with MSRP $120, also includes the Boa Technology control lacing system for faster, cleaner lacing. Ideal for wet, winter running, the Boa does not freeze up or absorb water.
The Aether Tech SS and the entire fall 2008 Trail Running Shoe Guide can be found in the October 2008 issue of Runner’s World which hits the shelves September 9.
About Runner’s World
Recognized as the worldwide authority on running information, the mission of Rodale’s Runner’s World is to inform, advise, and motivate runners of all ages and abilities. Runner’s World aims to help runners achieve their personal health, fitness, and performance goals, and to inspire them with vivid, memorable storytelling. Currently Runner’s World publishes 12 international editions. Runner’s World’s award-winning companion Web site, www.runnersworld.com, is the largest running community on the internet, featuring interactive, searchable, and targeted content for runners of all ages and abilities.
As a company that designs footwear to fit the specific needs of its customers, Vasque has a team of accomplished athletes that report straight from the mountains and trails. This hands-on relationship ensures that Vasque shoes perform in real conditions time after time. Based in Red Wing Minnesota, the Vasque commitment to developing products inspired by those who wear them has naturally created forty plus years worth of long-term brand loyalty. The current product line includes award-winning trail running, multisport, hiking, backpacking, mountaineering and a kids’ collection. For more information about Vasque’s products and retailers, visit www.vasque.com.