Vancouver, BC (For immediate release) – Westcomb, the Vancouver-based manufacturer of performance outerwear and apparel, recently signed Charters Associates as sales agency for the Pacific Northwest.
Charters Associates is charged with building on the steady growth of the brand in one of Westcomb’s core markets. Agency principal, Jeff Charters, has a long track record of effectively managing key accounts for manufactures while establishing solid retailer relationships that help drive sales.
“Westcomb will certainly benefit from the experience Charters Associates brings to the table,” explains Alan Yiu, Chief Designer and President of Westcomb. “We’re also confident that retailers in the Pacific Northwest will appreciate Jeff’s level of service and professionalism.”
Westcomb’s line of outerwear and apparel is 100 percent designed and built in their state-of-the-art factory and design center located in Vancouver, British Columbia. Known for the innovative use of top fabrics, featherweight designs and premium construction, Westcomb delivers performance-driven designs to adventurers who demand the best.
Building from its foundation in winter mountaineering and snowsports, Westcomb is introducing entirely new lines of gear for four-season use. The Spring 2014 collection includes lightweight merino wool, rain and wind shells, technical fleece and pants, capris and shorts built from performance fabrics.
Westcomb maintains a commitment to quality made possible by their dedication to local manufacturing. In doing so, Westcomb earned accolades from leading media. Their innovative styles have caught the eye of Men’s Journal, Outside Magazine, BackcountryMagazine, Explore, Ski and many others.
ABOUT WESTCOMB: Westcomb creates innovative, stylish, performance-driven outerwear for men and women that is 100 percent made in North America. Westcomb gear achieves a standard of excellence that is attainable only through the constant access and oversight provided by their industry leading commitment to local manufacturing. Westcomb builds their unique performance apparel with a remarkable roster of industry leading supplier brands including Polartec NeoShell, eVent, Schoeller, Primaloft, Pertex, YKK, Mapp, Riri, and the world’s finest Hutterite goose down. For more information on Westcomb, visit www.westcomb.com.