Winter Outdoor Retailer Online Retailer Registration Open

FOR IMMEDIATE RELEASE

Online Retailer Registration for Outdoor Retailer Winter Market Expo and Backcountry Base Camp Now Available

Qualified retailers can register for free before January 16, 2009, and
register before December 19, 2008 to receive show credentials and expo
information prior to the show

SAN JUAN CAPISTRANO, Calif. – Nov. 3, 2008 – Outdoor Retailer, a division of Nielsen Business Media, today announced the opening of online buyer registration for its Outdoor Retailer Winter Market Expo and Backcountry Base Camp scheduled to run January 21-25, 2009.

Outdoor Retailer’s online registration saves buyers valuable time and money, and ensures access to the biggest and most important winter outdoor recreation industry gathering of the year. Registration for the show, to be held at the Salt Place Convention Center in Salt Lake City, Utah, is now open for all retailers. Online exhibitor, media and sales rep registration will be available in November.

Buyers planning to attend the show can now register at Outdoor Retailer’s Web site, www.outdoorretailer.com. Buyers who register before December 19, 2008 will receive free show credentials in the mail and expo information prior to the show, in addition to peace of mind knowing that they have full access to the show. For buyers who register after January 16, 2009 or register on-site, the fee will be $30.00.

The trade-only gathering kicks off with the Outdoor Retailer Backcountry Base Camp product testing event at Snowbasin – a world-renowned ski resort – and continues for four packed days of exhibits, product launches, meetings and celebrations at Outdoor Retailer Winter Market in Salt Lake City, Utah.

Outdoor Retailer Backcountry Base Camp – Snowbasin Ski Resort, Utah
Wednesday, Jan. 21

Outdoor Retailer Winter Market – Salt Palace Convention Center in Salt Lake City
Thursday, Jan. 22 – Sunday, Jan. 25

“Buyers looking for the best intelligence in a rapidly changing business environment will find it at Outdoor Retailer,” said Kenji Haroutunian, Outdoor Retailer’s show director. “Winter Market 2009 opens the year with a technology and creativity-charged lineup of active outdoor brands and product innovations at the Salt Palace, and the Base Camp at Snowbasin. Through seminars, presentations and panel discussions, as well as many other networking opportunities, buyers will be able meet the people behind the brands and have a powerful experience of where the industry is going and how to supercharge their own businesses.”

The Outdoor Retailer Winter Market is the largest industry event playing host to over 17,000 attendees including CEOs, industry leaders, outdoor and winter sports manufacturers, 5,000+ retailers, athletes, and media.

For Outdoor Retailer Winter Market registration, please click here (http://www.outdoorretailer.com/or/1583/attendee/register.jsp).

For additional registration information, please contact orreg@nielsen.com or visit www.outdoorretailer.com.

About Outdoor Retailer
Outdoor Retailer (OR), produced by Nielsen Business Media of San Juan Capistrano, Calif., is a full service trade show company that creates, markets and produces high-quality expos and educational conferences. OR is the leading outdoor industry business-to-business event management company, bringing together manufacturers, retailers, industry advocates and media to conduct the business of outdoor recreation. Currently in its 27th successful year, Outdoor Retailer (www.outdoorretailer.com) gathers approximately 40,000 attendees on a bi-annual basis for its Winter and Summer Market shows.

The next opportunity to preview the future of the outdoor industry will start at the 6th Annual Backcountry Base Camp at Snowbasin ski resort on January 21, 2009, followed by the Outdoor Retailer Winter Market at the Salt Palace Convention Center from January 22-25, 2009 in Salt Lake City, Utah. The Outdoor Retailer Summer Market will bring the best of summer outdoor brands to Salt Lake City, Utah at the Open Air Demo from July 19-20, 2009 and the Trade Show from July 21-24, 2009.

# # #

MEDIA CONTACTS:
Chip Smith, SOAR Communications, 801.523.3730(w)/801.597.7515(c), csmith@soarcomm.com or
Maura Lansford, SOAR Communications, 801-523-3730(w)/817.929.8123(c), mlansford@soarcomm.com.