Woolrich Promotes Bergey to Merchandise Manager
Woolrich, the Original Outdoor Clothing Company®, announces the promotion of Christa Bergey to Merchandise Manager in the design and merchandising area.
Get access to everything we publish when you sign up for Outside+.
WOOLRICH, Pa., February 1, 2011 — Woolrich, the Original Outdoor Clothing Company®, announces the promotion of Christa Bergey to Merchandise Manager in the design and merchandising area. Bergey will assist the merchandising team in defining line direction for men’s and women’s sportswear and outerwear.
Bergey will provide research and analysis of new product trends and the competitive landscape to the merchandising team while acting as a liaison with design, product development, sourcing, and individual business units to ensure product direction meets brand objectives, pricing targets, and is inline with market trends.
“Christa is going to be a great addition to our team,†said Rick Insley, Sr. Vice President of Merchandising & Licensing. “She has a wonderful sense of fashion and has done a fantastic job with merchandising for our retail division.â€
Bergey joined Woolrich in 2006 as a Buyer of Apparel in the Retail Division and was most recently the General Merchandising Manager in that same division. Prior to joining Woolrich Bergey worked in the merchandising and buying offices of David’s Bridal and Eagle’s Eye in the Philadelphia area. Bergey has a B.S. in Fashion Merchandising from Philadelphia University.
About Woolrich®
Woolrich Inc., the Original Outdoor Clothing Company, is an authentic American brand that embraces an outdoor lifestyle. Trusted since 1830 by generations of loyal consumers, Woolrich continues its tradition of providing quality products for today’s outdoor enthusiast. A brand recognized worldwide, Woolrich product offerings include functional, comfortable and durable men’s and women’s sportswear and outerwear using innovative fabrications for the ultimate in performance capabilities, well-designed home and outdoor living products, and licensed accessory products. In 2010, Woolrich celebrated its 180th Anniversary. It is the original and longest continuously-operating outdoor apparel manufacturer and woolen mill in the United States. Find out more at www.woolrich.com.
###
