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Press Releases

Zoot Sports Continues Upward Growth With Two Key Hires To Leadership Team

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Carlsbad, Calif. (Sept. 23, 2013) – Zoot Sports, a global leader in endurance sports and makers of elite performance apparel, footwear, wetsuits and accessories, continues its rapid upward trajectory in the triathlon and athletic apparel markets with the recent hires of Aaron Azevedo as Director of Global Footwear and Eric Merk in the role of Zoot’s U.S. Sales Manager.

“As we celebrate our 30th year of Zoot, we’re also looking toward expansion and growth in the next 30,” said Erik Vervloet, Zoot Vice President and General Manager. “Between Aaron’s incredible in-depth experience and history with Zoot and Eric’s nuanced talent with sales team development, the Zoot team is poised take us to new levels.”

Aaron Azevedo is a product creation expert and supply chain executive with proven experience in action sports, fashion, sporting goods and footwear. Most recently, Aaron served as Senior Vice President of Footwear at DC Shoes. Aaron managed the brand’s $500 million global business, overseeing all aspects of DC’s merchandising, design, materials, development and production functions. During his tenure at DC, Aaron managed the global factory base to increased production efficiencies year-over-year. He also managed the implementation of product data management systems, increased gross margins, and improved SKU efficiency resulting in continued growth for the brand.

Prior to DC, Azevedo started the Zoot Sports line of footwear in 2006, successfully launching the line two years later at the 2008 Ironman Championship in Kona, Hawaii. His tenure at Zoot enjoyed a $5 million increase in footwear sales and set a solid foundation for Zoot’s future in the brand’s then-budding footwear business. Prior to Azebedo’s time at Zoot, he was Vice President of Footwear at Saucony.

Eric Merk comes to Zoot with over 25 years experience in the outdoor, sporting goods and running markets. Eric cut his teeth in the athletic apparel markets while managing the family business of the Danner and InSport brands, where he successfully grew and rebranded InSport before its sale. His remarkable entrepreneurial spirit was recognized and valued at Nike, where he led U.S. running sales to a consistent year-over-year growth and improved Nike’s footwear market share from a No. 6 to a No. 3 ranking in running specialty in only two years. With a proven track record of building and leading successful sales teams, Merk will be a key member of Zoot’s leadership team as the brand embarks on its next chapter.

Merk and Azevedo will be based in Zoot’s Carlsbad, CA headquarters.

For more information about Zoot Sports visit Follow Zoot on Facebook or join the conversation on Twitter.


About Zoot Sports

Zoot Sports is 100% focused on providing athletes with the ultimate in performance apparel, wetzoots, footwear and accessories. For 30 years, Zoot has pioneered innovative product solutions that cover athletes from start to finish, head to toe. Zoot continues to draw on its history in the sport and its athletes to deliver the most comprehensive, technologically advanced and complete multisport product line in the world.

Media Contact:

Verde PR

Meghan Grabow