Nate Porter

Nate Porter, co-owner of Salida Mountain Sports in Colorado, discusses how we can use the pandemic to create a more sustainable, functional industry.

Data from Grassroots Outdoor Alliance show a 31 percent spike in brands’ promotional behavior over the holidays. Plus, retailers dish on the risks of overly aggressive tactics.

Collaboration is key as brands and organizations think outside the box for more creative and sustainable packaging options for its products.

Nate Porter, owner of Colorado’s Salida Mountain Sports, makes a plea with vendors to think about the way they ship product and create their marketing materials.