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Trade Shows & Events

Earn a free trip to ISPO — Retailer of the Year Award nominations are now open!

SNEWS and Backpacker magazine, together with Horny Toad, are recognizing outdoor specialty retailers with our 2012 Retailer of the Year award. All you have to do is be sure your store gets nominated today! Besides national recognition for your store brand, you could also win a free trip to the ISPO show in Germany.

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Nominations are now being accepted for 2012 Retailer of the Year awards, presented by SNEWS® and Backpacker magazine, and sponsoned by Horny Toad.

The awards recognize outdoor specialty retailers for their outstanding work in the industry.

Of course, you think your store is worthy. Bet your customers love you, too. But, no one wins unless they are nominated, so get busy today by having your staff, your customers, your reps, anyone you can think of nominate you at

One retailer will be awarded the title “Retailer of the Year,” and the grand prize of a free staff trip for two to ISPO-International Sports and Business Network’s trade show in Munich, Germany. Six others will be honored as best-in-class in each of the following categories:

  • Sustainable Business
  • Community
  • Youth Involvement
  • Growth of Outdoor Sports
  • Conservation
  • Best Online Retailer

In all categories, winning retailers must display exemplary efforts in customer loyalty and service, employee training and retention, as well as demonstrate excellent merchandising skills.

The deadline for nomination forms to be received is October 1, 2011. The form is far simpler than ever to fill out. And unless you fill out the form, you will be missing out the opportunity to earn Retailer of the Year bragging rights and a FREE trip to ISPO.

There is NO limit on the number of nominations a store can receive — so post the nomination link above to your store Facebook page, Tweet it out there, give it to your customers, your staff and your friends.

Retailer of the Year winners will be announced at Outdoor Retailer Winter Market 2012 during a special ceremony, and each winner will receive a plaque suitable for public display in a store so winners can promote their accomplishment.

In addition, each retailer will receive:

  • A store profile in a Retailer of the Year Showcase on
  • Prominent mention in a Retailer of the Year feature in Backpacker’s Gear Guide.
  • A digital image of the SNEWS/Backpacker Retailer of the Year logo suitable for use as a window decal, award recognition on all letterhead, brochures and other store publications, and display on a website.

Nominate your favorite retailer today at (And, we do accept self nominations!) The call for nominations closes on Oct. 1. Vote today. Vote for yourself and you may be off to Germany!