ORSM '12 New Exhibitors Recap: Blank Slate Climbing
SNEWS highlights some new exhibitors that attended the Outdoor Retailer Summer Market 2012 trade show. Check out Blank Slate Climbing’s story and visit their website for more information about their products.
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Blank Slate Climbing
www.blankslateclimbing.com / Brett Boeckel, COO / Jackson, Wyo. / Founded 2011
Brett Boeckel on Blank Slate Climbing: “The Blank Slate mounts in your doorway with no damage to the wall with just minutes of assembly. Add your own unique combination of climbing holds, hangboards, and accessories the 17 pre-installed standard t-nuts. Attach your Smartphone or Tablet with supplied silicone bands for workout entertainment. The Blank Slate is made in the USA with only the highest quality components including Baltic Birch wood and high-grade, powder coated steel. The Blank Slate was awarded 2012 Editors’ Choice: “Now there’s no excuse not to have a hangboard in your house” from Climbing Magazine.”
Tell us about your brands and products:
We currently offer the Blank Slate in Vertical and Overhang, Dark and Light stain. We also offer the Blank Slate Slim in Dark and Light Stain, a smaller more compact version of the Blank Slate. Through our website we offer bolt-on hangboards, climbing holds, and accessories. We will also be displayed a prototype footboard at Outdoor Retailer.
What were you, as the founder of the company, doing before this?
Working for a capital firm in Denver, Colorado. Moved to Jackson Hole, Wyoming to pursue my love for the outdoors.
Where did your inspiration come from?
There was no portable, damage-free, simple solution to installing a hangboards/holds in your home to train.
What’s the one best feature of your product?
Portable, installs easily in under 1 minute with no damage to the wall.
What has been your biggest challenge?
Keeping up with production.
Why did you attend Outdoor Retailer?
To expand sales and introduce the products to the market.
Who do you look up to in the industry?
All those dedicated to the outdoors.
Who do you want to compete against in the industry?
No one.
