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OR Summer

Barefoot Provisions' top picks at Outdoor Retailer

In this retailer report, the owner of a healthy foods website based in Brea, California dishes on what gear excites her most from Outdoor Retailer Summer Market 2018.


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Andrea Feucht, Barefoot Provisions
Andrea Feucht is the owner of Barefoot Provisions, an online paleo foods purveyor.Nick Cote

No added sugars, artificial ingredients, or fake proteins, “just straight-up real foods,” Feucht said when describing her online paleo foods purveyor, Barefoot Provisions. “We’re a small, sort of a mom-and-pop ecommerce company competing against the big retailers.” 

Selling everything from gluten-free granola, to chocolate, to MCT (medium-chain triglycerides) oil, to foods to complete your Whole30 diet, Barefoot Provisions is not for the faint of heart (or stomach).

“Our demographic is the real hardcore paleo people,” Feucht noted. “They don’t want the treat stuff, they just want the food that’s real.” Barefoot Provisions has recently had a lot of sales in the Keto area, selling coconut-based products and unsweetened jerky. “I like the idea that you can sell whole foods to people and they’re willing to spend a little bit extra to get the real ingredients,” Feucht said.

Barefoot Provisions picks from Outdoor Retailer Summer Market 2018
Designed by Mike Leister

What new gear—and snacks—are you most excited about so far?

1. Laird Superfood Creamer 

“It’s a coffee creamer made from coconut milk powder and sea algae that’s sourced from Iceland.”

2. GoLite ReGreen Windshell

“Though I only sell food products, I love the story behind this jacket. It’s fully recycled and made with unwanted green bottles and no dyes.”

3. Know Brainer Foods Ketogenic Instants

“They do creamers that are coconut based, and creamers in a nut butter form that you squeeze into your coffee. They’re full of flavor with very little sugar, so there’s no sugar crash.”

4. Fourpoints Colorado Trail Chocolate Peanut energy bar

“I love Fourpoints bars. The flavors are amazing. They’re made from whole foods, and they provide lots of slow-burn energy.”

5. Green Goo Dry Skin

“It’s 100-percent natural, made with certified organic herbs and pure-grade essential oils. It’s great for eczema; psoriasis; dry, bumpy skin, rashes; and cracked hands or feet.”

This article was originally published in Day 3 of The Daily (summer 2018).